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12 Days of Christmas

December 11, 2014

Join our countdown to Christmas by shopping our 12 days of Christmas! Check in with us on Facebook, Instagram and Twitter to find out the deal of the day

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Annual Christmas Open House and Shop the Neighbourhood

November 26, 2014

Join us for hot cider & sweets SATURDAY NOVEMBER 29

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Bring to your home the Holiday Season fabulous florals, greens, wreaths, garlands, gifts and more all at our magical little shop in Beach Hill

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Enter the draw for a Beautiful Holiday Centrepiece and mention “Shop the Neighbourhood” for a 15% discount

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@eastofeliza

The Wondrous Joys of Garden Season and Mother’s Day

May 10, 2014

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Spring is here! Spring is here! The sun is out and so are we!

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How many trucks to fill the shop? Let’s count: 1, 2…5…9…oh my…

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Inside these creatures we hide our treats and goodies all for you!

What can you spot in these mass arrays?

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Lovely Anemones and grasses?!

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Look! Look!

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Gorgeous Magnolias starting to bloom!

So much to see! Who wouldn’t want these beauties in their own garden? (Time to make those neighbours jealous ;) )

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Vines of all kinds

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And hanging baskets galore

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Underneath which a jungle of ferns grow

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Kept on our feet by the one and only China

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Well…sometimes…

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Our fearless leader is the one to watch though

Her incredible Tetris skills no one can beat

For in mere days a barren landscape magically blossoms

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What else are we up to? Well Mother’s Day is this May 11th!

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We got roses galore

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Gentian Blue

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And Passion Flowers too!

Don’t forget one of our arrangements!

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Mother’s should be treated like royalty. Ain’t that right China?

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*Don’t look at me, you are not worthy*

Well, be your Mother a Diva or not, we are the one stop to give your Mother a FABULOUS Day!!!

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And we’re overflowing with flowers to share

So, we hope to hear from you and see you soon!

P.S. China demands it. :)

28 and counting… Reflections on the Feast of St.Valentines

February 10, 2014


This year, I celebrate my 28th year as a florist.

February 13th, 1986 found me standing bedazzled, up to my elbows in flowers, in the beautiful old Eliza Doolittle Flower Shop on Queen Street East.

I had wandered, shell shocked, into floristry, when my marriage crashed and burned, and the irony that my very first day on the job was all about celebrating love was not lost on me.

24 hours later, amidst the petals that were all that remained of hundreds of fragrant and colourful blooms, I realized I had found love again.

No, it was not just the flowers, beautiful though they were, what had truly captured my heart was the joy of being of service, creating something exquisite to express love and caring.
That’s what we florists do, you see, we translate feelings into flowers. Whether it’s joy or sadness, love or loss, regret or celebration, welcome or farewell – our job is to bear witness to lives unfolding.

This year, Valentine’s Day comes just before Family Day – a much needed long weekend in the middle of a winter that really has had teeth.

We all are a little battle-scarred and struggling to be the best versions of ourselves, therefore I think that a day to celebrate love to launch a weekend to celebrate family, is a heck of a good way to kick misery to the curb.

So celebrate in earnest the love you have in your life and the family that surrounds you – whether that love is a hot romance, steady burning flame or just the love of dear, dear friends.

Whether you go home to a spouse and kids, a devoted roommate or, like me, a dog and a cat – be grateful for whatever love and family you have.

Shout it out
Sing a song
Do a dance
Write a poem
and… if you do want to say it with flowers, I would be delighted to be of service!

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Check out our Facebook page this week see the lovely flowers we will have on offer for Valentine’s Day.

After such a long time,

November 29, 2013

hello!

You may have thought that the bloggers of East of Eliza world had packed their trunks and left for the outer reaches of this wonderful planet, never to tickle keyboard again. Fear not, we are all here, admittedly somewhat distracted by all manner of jobs requiring our attention. We have been scurrying about unpacking, stocking, building, fixing, organizing, and as always, creating in order to make this festive season at the shop as lovely as ever.

As is the tendency at this time of year, Chaos has been making frequent visits, arriving unannounced with a far larger suitcase than we had hoped for, and staying a little longer than we had intended. But, faint hearted we are not. We have negotiated the storm in with outlandish and ardent hope that all will be well. With the help of  a few bungee cords, some very strange outfits, an unfailing spirit of adventure, and just a bit of duck tape, all is as it should be. Indeed, in a parallel universe, they will sing songs of our inventive ways and audacious attitudes. Well, perhaps not, but we think they should. At the center of it all, our Fearless Leader reed, has turned herself inside out, sideways and back again to make sure everything is as beautiful as our customers have come to expect. Here are some examples of what we have been up to:

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For all our customers who have us wrestle their urns into seasonal loveliness, we are running a week behind. Do not dismay, for we are feverishly working all hours available to us to catch up.

We could give you a list of reasons for our tardiness, which might include such things as;

a broken down van

not enough staff

China’s off her food

falling into a wormhole in which the compass only ever pointed East whilst gathering Juniper

BUT

why bore you with such trivia when we think the most important, the most delicious and the most unequivocally  beautiful reason is this..

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Meet Arlo Jack Russell Zaidlin, Reed’s grandson, four days old and just perfect.

We will be having our usual OPEN HOUSE  this weekend, Saturday,30th November and Sunday, 1st December. There is all manner of  winter greens, berries, sparkly treats, wreaths etc in the back yard, as well as mixed arrangements, Amaryllis, Ilex berries, to name just a few of the goodies in the store. Warm cider will be served, along with some nibbles for sustenance. We are especially pleased to announce that Nicola will be making guest appearance and helping us in the store on Saturday. It will be very lovely to have her  back with us for the day.

And so,  brimming with happy thoughts of Arlo Jack, seasonal jollies and only slightly barmy.

til the next time which knowing us, faithful readers, might be valentines day,

XOXO

Sophie,

per all of the E of E gang

E of E

Even Faeries Can Get a Little Frosted

May 26, 2013
Reed Russell Atop The Secret Garden

She’d make a good Faerie

I’m here to talk about loving care in The Secret Garden.

The other night…your May 24th into May 25th…there was a frost-warning. Which meant that many of the more sensitive growing things were at risk. We were worried, because of course, each and every one of them are our friends. We would not be who we are were it not for them. We are always saddened when one of our guests expires. So the idea of so many of our green friends being at risk was causing duress amongst it. You see, we’re not able to do anything about the circumstances and conditions of The Secret Garden. We live here, it’s our home…but we’re not the caregivers. Lovely humans are. Led by, of course, by Reed and her band of noble helpers.

That snapshot above? That was taken of her the following morning after most of The Secret Garden had been carefully ‘wrapped’ in tarpaulins, with fiery heaters then ignited under them. Enclosing everything was a monumental task, even for them. But they did it. Thanks to some help from friends and a lot of meticulous work, The Secret Garden was protected.

A bed fit for a Glorified Grun-boy

This is where The Guardian slept

The roaring furnaces that made possible the protection of our green friends could not be left alone. It was necessary for someone to remain in The Secret Garden overnight. Fortunately, The Guardian remained at his post all through the night. As he protected the growing things, so we protected him and his gregarious companion Brogan. (Some insistent raccoons discovered how strong the bonds are between Faeries and Those Who Tend The Secret Garden; they’re rambunctious critters, but we have our ways with them.) Above you can see where he slumbered while all around him, heat moved in its own dance, according to its own music.

Just as our human friends love The Secret Garden (clearly as much as we do), we love our human friends. Please take a look at the snapshot album below to see all the devoted effort they went to to protect all our growing things:

Garden Centre Frost Sleepover, May 24/25, 2013

Yours in Secret Garden warmth,

Nixie

A Faerie Sharing: Thyme

May 21, 2013

So. Our ‘Secret Garden’ adventure this spring began with China’s take on things. Hmm…

Look; I actually like China. She’s a fine specimen of a cat. We have the odd adventure together. (Outside; we Faeries don’t venture indoors. Not good environments for us.) She’s all right in my book.

But she knows diddly about plants. And flowers. And shrubs and trees- I guess you get the picture. You see, when the Secret Garden at East of Eliza’s comes alive in the spring, it’s really for our benefit. The Faeries. Even if the humans don’t understand this, and think it’s all about commerce

So while China’s greeting was a nice enough place-filler, on this post (yes, the two-legged big ‘uns are still rather ‘indisposed’ with all the work required to maintain the wonders of the place), we’re going to be expanding things a little;if we can work out an arrangement with the store’s version of Queen Mab, we might be coming back occasionally to infuse you all with more literary Faerie dust. Give you some insight, explain, maybe even introduce you to some elements of our little world that you may not have been aware of.

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Today’s topic is thyme. Thyme has so many little joys to bring to anyone who has a relationship with their garden, or container, or even just their kitchen, for that matter. Not only is it reliably lovely, but can be very hardy once established and very practical in its uses. There are plenty of varieties to chose from, according to both your needs and fancy.

Thyme as seen from above

This is how Faeries mostly see things as we fly about The Secret Garden

The ground-covering varieties are frequently used between the stones of path way or patios. These grow in a low, creeping manner with a height somewhere between one to four inches, a delicious, aromatic carpet for your toes as it doesn’t mind being trod on. ‘Woolly Thyme’ is pleasing to use for such purposes. It has a dense, mat-forming quality, it is grey/green in colour with tiny soft hairs on the leaves. There are also the more mound forming Thymes such as ‘Golden Lemon’ with its yellow and green variegated leaf and blissful aroma, or ‘Wedgewood’ Thyme, prized for its beautiful foliage. These are wonderful as both borders for beds or as a bit of delicate spill for your containers.Most varieties bloom, tiny flowers on mass in white, or a wide range of pinks and purples. ‘English Thyme’ (thymus vulgaris) is the most common of the family, as well as the most often used in culinary adventures. It has a neat mound like shape and can grow to the height of about 12″-18″. The care of this little gem in you garden applies to most of the Thyme varieties available to us here in Toronto. It enjoys the sun and lots of it, and happily for those of us who live in this neighbourhood, poor soil with good drainage.

Although it may survive part shade for the garden season, it won’t establish itself as a permanent addition to your plant community. You can throw an extra layer of mulch over the plant for protection over the winter, but do make sure before doing this that the ground is not wet or soggy in any way. Thyme likes things dry and the roots will rot very quickly in this scenario. Once it is happy, it is hardy and will return each year and take over the space you give it. Thyme will ultimately grow in any old nook and cranny, so long as the conditions are right, because for all its domestic uses, it has its wild side. It is, after all, what you plant to invite Faeries into your garden. If you choose to ignore this little bit of lore, so be it, but be warned; you may just find yourself on warm summer’s evening, slipping off those tiresome shoes to walk barefoot on Thyme and find yourself dancing in the light of the moon. This is when you’ll feel very close to us Faeries.

Yours in The Secret Garden,

Thorn Moontwist

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